Why HealthPhone?

 Home / Distribution / Why HealthPhone?
Get your child weighed at the Anganwadi every month till his 3rd Birthday.

The more educated a mother, the less likely her child is to die.

Every day, tens of thousands of children and women die needlessly for want of health & nutrition knowledge and simple, low-cost interventions that are often already locally available.
  • Only 1 in 4 babies born in India is put to the breast within the first hour after birth, increasing first month child mortality by over 20%.
  • Only 1 in 10 children with diarrhoea in India receive increased fluids to prevent death from dehydration. A thousand children die needlessly from diarrhoea every day in India alone, due to basic errors in care from parents and health workers.
  • Regular hand washing with soap before eating and after using the toilet could save more lives than any single vaccine or medical intervention, cutting deaths from diarrhoea by almost half and deaths from acute respiratory infections by one-quarter.
  • 8 in 10 caregivers in developing countries do not know that fast and difficult breathing are the key symptoms of childhood pneumonia – two thirds of these children do not receive urgent care and so 1.6 million die each year

"It is tragic that so many children continue to die unnecessarily for want of simple, low-cost interventions that are often locally available. It is even more tragic that many of these children would have been saved if only their mothers, fathers, family caregivers and, indeed, health workers, had basic healthcare knowledge to recognise serious illness requiring urgent, appropriate, life-saving action." — Dr. Neil Pakenham-Walsh - Coordinator, HIFA

Women have no health and nutrition handbook or reference guide, and now that every family has phones, HealthPhone™ is an effective solution to the problem.

Educating mothers to follow simple practices will prevent the vast majority of maternal & child mortality and malnutrition.

Studies have shown that half of the reduction in child deaths in the last 20 years is the result of increases in mothers' general level of education. Rising education levels among women save children's lives worldwide

"We find that parents' education and a mother's propensity to seek out modern healthcare are empirically important when explaining child survival." — The Lancet

"The more educated a mother, the less likely her child is to die. This is one of the most powerful relationships in global health and development – a mother's level of education and her child's chance of survival." — Leith Greenslade – Vice Chair, MDG Health Alliance

"Between 1970 and 2009, mortality in children under age 5 dropped from 16 million to 7.8 million annually, and IHME researchers estimate that 51% of the reduction can be linked to increased education among women of reproductive age." — The Lancet

HealthPhone™ is a mobile-phone-based personal video reference library and guide to better health and nutrition practices, for families and communities. The videos can be pre-loaded on a microSD memory card to insert in basic mobile feature phones and have been created specifically with the illiterate in mind, and in their language, This gives them direct access to knowledge, in rich multimedia, to learn, share, educate others and use at the time when they need to deal with a health problem, where they are, and as they are, without a connection or cost. Over 2,500 videos are currently available across 77 languages.

  • Indian Academny of Pediatrics
  • HealthPhone
  • Vodafone India
  • Ministry of Women and Child Development
  • UNICEF India

About IAP HealthPhone

An initiative of HealthPhone™, conducted under the aegis of Indian Academy of Pediatrics, in partnership with the Ministry of Women and Child Development, UNICEF, Aamir Khan and with support from Vodafone.

The objective of this nationwide campaign against malnutrition is to address issues of status of women, the care of pregnant mothers and children under two, breastfeeding and the importance of balanced nutrition and health. The focus is on women between 13 and 35 years of age and their family members.

Read more